by Chris Barnard | Mar 7, 2019 | Google+
Google+ Is Done
Back in October of 2018 Google announced it was “sunsetting“ Google+ – their failed experiment of a social media platform – for consumers.
Despite how local businesses used Google+ or didn’t, the bottom line is that if you ever used it, whether personal or as your business, you’ll want to be aware of some things.
What Was Google Plus?
Google+ was Google’s failed attempt at a social media platform to rival Facebook.
It was originally the social component of what was then named Google+ Local and has since split from the Google+ package into the standalone Google My Business.
Confused again?
Good, then you’re getting Google. Don’t worry, the history lesson doesn’t matter. (more…)
by Chris Barnard | Apr 21, 2015 | Google My Business
They’re not, in all likelihood Google is NOT calling your Carlsbad business.
The more likely situation is, those scam robocalls you’re receiving are from (rather unscrupulous) marketing & advertising companies preying on unsuspecting business owners.
Businesses Get Duped By Scam Calls Claiming to Be Google
(more…)
by Chris Barnard | Mar 6, 2012 | Google+
Facebook and Google are two of the major players in social media and online search; full stop.
But Google has one monumental advantage over Facebook…or several hundred million, or quadrillion, or an s* load.
Due to a recent (and impending future) major Google update, intrinsically personal social info will now be mixed into the search engine results pages along with the historical norm of what Google determines to be most relevant results relative to our search keywords.
Makes sense right? (more…)
by Chris Barnard | Oct 13, 2011 | Small Business Blogs
Carlsbad small businesses are feeling the economic crunch; we can probably continue this post with minimal blow-back from that claim.
But inside of all this doom and gloom, the smart San Diego small businesses are adjusting to change.
The smart small businesses in town are adapting to this transition, this shift in digital marketing communications.
They are actively overcoming the challenges a stymied economy and sky-rocketing unemployment rate represent to local Carlsbad small businesses.
And that’s only two challenges. (more…)
by Chris Barnard | Sep 28, 2011 | Local Search
In the past week we’ve examined, or at least loosely discussed, how all of this social media, local search, and mobile marketing buzz affects our local Carlsbad small businesses.
SoLoMo digital marketing is here to stay, embrace it sooner rather than later to save money and capitalize on opportunity while competitors languish or make excuses.
In Part 1 of our Google buying Zagat examination – we use that term loosely – we chose to highlight how that Wall St. acquisition impacts Main St. small businesses right here in Carlsbad. (more…)
