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Facebook News Feed Updates: What It Means for Local Businesses

Facebook’s News Feed Has Changed…Again

 

What do the recent News Feed updates mean for local businesses on Facebook?

Same shit, different day.

Really, and not really, depending on the quality & relevance of your Facebook content at present.

This isn’t the first time Facebook has announced changes to its News Feed, and it probably won’t be the last.

But there’s no need for local business owners on Facebook to panic. Adapt yes, panic no.

In the past few months since the announcement by Facebook of its News Feed updates, we’ve noticed little change in member business page engagement metrics – likes, reactions, comments, & shares.

More on that later.

Let’s first explore what changes to the Facebook News Feed business owners can expect to notice, why Facebook is doing it, and what you can do about it in order to continue using Facebook to achieve customer referral, review, retention & reactivation goals. (more…)