Digital Marketing Acronyms & Abbreviations Local Businesses Need To Know
Digital Marketing Acronyms for Local Businesses
Do you know what ROI means?
Ok, how about PPC…and LTV??
Digital marketing speak is sometimes difficult to decipher, and with new acronyms popping up all the time it can get downright frustrating just trying to understand what the heck you’re reading.
As marketing professionals, it’s downright embarrassing when we happen upon an acronym of which we are not familiar.
Of course, most local business owners are probably thinking, “BFD” or “ who cares, acronyms won’t make or break my marketing.”
Allow me to illustrate the importance of acronyms with one simple real-life conversation between myself and one of our clients, he’s a dentist: (more…)
