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How Google Buying Zagat Impacts Carlsbad Small Business – Part Deux

 
In the past week we’ve examined, or at least loosely discussed, how all of this social media, local search, and mobile marketing buzz affects our local Carlsbad small businesses.

SoLoMo digital marketing is here to stay, embrace it sooner rather than later to save money and capitalize on opportunity while competitors languish or make excuses.

In Part 1 of our Google buying Zagat examination – we use that term loosely – we chose to highlight how that Wall St. acquisition impacts Main St. small businesses right here in Carlsbad. (more…)

How Google Buying Zagat Impacts Carlsbad Small Business

Not everybody can lay claim to waking up every day and making a successful living doing something they love.

If creating and sharing culinary creations is what your Carlsbad small business is all about, you already understand the tremendous value provided in nurturing and cultivating the online review.

From five-star foo foo joint to back alley eco-friendly food truck, people talk about their culinary experiences. (more…)